Services

Email Systems That Work in the Background

Email is a system. When it's built thoughtfully and maintained consistently, it runs in the background and does its job, connecting you to the right people at the right time, without requiring your constant attention.

That's what this work is about.


Lead magnet funnel setup in Kit

When someone finds you and wants to know more, something should happen. They should be able to raise their hand, receive something useful, and start to get a sense of who you are and how you work — automatically, without you having to do anything in that moment.

This service builds that system.

Includes

  • Opt-in form and landing page setup or integration

  • Lead magnet delivery automation

  • 3 to 5-email welcome sequence

  • Basic tagging and segmentation

  • End-to-end testing

Best for You have something ready to offer a new subscriber and want the system that delivers it, follows up, and starts building the relationship from day one.

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Email newsletter management

Staying in touch with your list matters. But the setup, the scheduling, the making-sure-it-actually-went-out, that part can quietly eat a surprising amount of time and attention.

This service handles the operational side of your email so you can focus on your work.

Includes

  • Newsletter planning and scheduling (1 to 4 per month)

  • Email setup and send management in your platform

  • Segmentation and tagging based on engagement

  • Basic reporting and list maintenance

Options

  • Tech-only: you provide copy, I handle setup and sends

  • Copy + tech: I draft, set up, and send

Best for You're emailing your list regularly, or want to be, and you need someone to own the execution.

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Email marketing audit

Sometimes the system is there but something is off. Emails aren't getting opened, sequences aren't firing, or it's been long enough since anyone looked at the setup that nobody's quite sure what's actually working.

This is a structured review of what you have, what's missing, and what to do next.

Includes

  • Review of forms, automations, and sequences

  • Tagging and segmentation check

  • Deliverability basics

  • Key gaps in your current setup

You receive

  • A prioritized list of issues

  • Clear next steps for improving or restructuring your system

Best for You have an email system in place but something isn't working, or you've never had anyone look at the whole picture at once.

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A good match

This works well if you have an existing business or are actively building one, and you want a working system rather than more tools. You're probably a good match if structure and thoughtful implementation matter to you.

It's likely not the right fit if you're looking for high-volume marketing or rapid growth tactics, need full campaign strategy across channels, or don't yet have a defined offer or lead magnet.